BTEC ITYears 10–13Information Technology

Social media and digital marketing

BTEC: Information Technology: Social media and digital marketing

What you'll learn

  1. 1

    Imagine you're selling custom phone cases. You want to tell lots of people about them without knocking on every door 🚪

  2. 2

    What's the main job of social media for a business?

  3. 3

    Let's plan a post for your phone case shop on Instagram 📸

  4. 4

    Now you try — build a simple Instagram post for a new flavour of bubble tea 🧋

  5. 5

    Which of these is a good hashtag for a bubble tea shop?

  6. 6

    Digital marketing isn't just posting — it's also tracking what works. You check how many people liked, shared, or clicked your link 📊

  7. 7

    Why do businesses check how many people clicked their link?

Practise Social media and digital marketing with Whizlo

Free AI-tutored lessons, unlimited practice questions, and progress tracking for ages 14–18. Aligned to the UK National Curriculum.